6 400
views
The "Michelin" sign, Tbilisi
Seven times my follower count: the reel travelled far beyond my audience.
Watch the reel →Media kit · for hotels, restaurants, beach clubs and beauty salons
Eva Garrel
I show not the interior, but the reason to come
You probably have plenty of beautiful photos already. I film something else: one detail of your service, and why it works. People watch that kind of reel to the end, send it to friends and remember your name. Fifteen years in marketing and seventeen markets behind me, so I look closely, and kindly.
- 48 238
- views in 90 days
- 59%
- of views from people seeing me for the first time
- 35–44
- core audience age, 44%
Reels that prove the format
My series is called "Detail No…". One small find in a service, one story and a question for the viewer. These are the reels that travel furthest.
1 800
views
A coffee bean on the table
A tiny signal for the waiter that few people notice and everyone remembers.
Watch the reel →1 200
views
Sunday pumpkin latte
Why people get up at seven for a single cup.
Watch the reel →30
interactions on 417 views
Rooms Kazbegi
A hotel I filmed by my own choice, unpaid and with no arrangement. My audience shared my taste: the month's most engaging reel.
Watch the reel →One visit, four results
Guests
A new Russian-speaking audience
The core is 35 to 44: people who decide for themselves where to stay, dine and book. More than half of the views come from people seeing me for the first time.
Content
Stays with you
A reel and photographs for your site, social channels and booking pages. No photographer, no script, no month of back-and-forth.
Analysis
A marketing director's eye
Who to sell to, on which occasion, and what to change on the guest's path from first touch to booking.
Quiet hours
Get a reason
Weekdays at a hotel, empty mornings at a salon, a calm evening at a restaurant. The detail I show gives people a reason to come exactly then.
Who watches me
Instagram @eva_garrel, last 90 days
- 15 845
- people saw my posts
- 4%
- of them react: like, comment, share
- 2 525
- interactions
Age
- 25–34
- 28.3%
- 35–44
- 43.9%
- 45–54
- 15.0%
- other
- 12.8%
Countries
- Russia
- 64.3%
- Georgia
- 4.5%
- Turkey
- 3.9%
- Italy
- 2.4%
- Indonesia
- 2.1%
Women 45%, men 55%. Analytics screenshots on request.
Terms
Your service instead of a fee
A midweek room or a free hour in the chair costs you next to nothing. A reel about it lives for months.
Detail
for restaurants, cafés, beach clubs and salons
A collab reel on my profile and yours, three tagged stories with a link, five photographs, stats after a week.
Your service: dinner for two, a day at the club or a treatment
Guest
for hotels and spas
A reel, a series of four to six tagged stories, 10–15 photographs. Published within two weeks.
2 nights with meals
With analysis
for any format
Everything in your package plus a written analysis: who to sell to, on which occasion, and what to change on the guest's path.
Package + $300
Full
for hotels and spas
Two reels, two story series, copy in Russian and English, the analysis and paid usage rights for six months.
3 nights + from $900
How it works
- 01
Message
Tell me which days or hours you would like to fill. I reply within a day.
- 02
Brief
Half a page on what we show, when we publish and how you are tagged.
- 03
Visit
I come as a guest still deciding whether to come back. Demanding, but fair.
- 04
Result
The reel for your approval within 48 hours, publication in the evening when my audience is most active, and the numbers a week later.
Why now
>50%
of Gen Z research trips through short video. Together with millennials they make up half of all travellers.
Deloitte, 2026 Travel Industry Outlook27%
of travellers plan trips with AI. Two years ago it was 14%.
KPMG Consumer Pulse, 202643%
would travel in the low season if there is a reason.
EY Future Travel Behaviours 2026Questions people usually ask
Why do you have under a thousand followers?
Because reels are now shown not to followers but to whoever finds them interesting. 59% of my views come from people seeing me for the first time, and a collab post adds your audience on top. You are paying not for a number on a profile but for a reel people watch to the end.
What if we don't like the reel?
You see it before it goes live and can ask for one round of edits. If something does not come together at all, you get the analysis first and the post can wait.
Can we use the reel in ads?
Yes. With Detail you may repost it for three months; paid ad rights are part of Full or agreed separately.
Where are you now?
Right now I live in Phuket, with new countries ahead on my route. Write even if you are elsewhere: I may reach you sooner than you think.
Ground rules
- Every collaboration is labelled as a partnership.
- No gambling, payday loans or unproven medical claims.